Unfortunately for everyone ever, crises are unpredictable bastards. Despite our oh-so-advanced society, even the best of us can’t prognosticate tomorrow’s screw-up, act of God or criminal disaster. Such is the nature of a crisis. Those suckers are crafty.
There are, however, wise ways of dealing with these nasty events once they happen. Ignoring them is not one of those ways. Far too many DMOs and CVBs choose to look the other way when s*** goes down in their tourism destination.